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Coaches & educators

Coaches and educators: let your future clients discover you exist

If you sell coaching, mentoring, courses or digital programmes, your diary depends on new people finding you every week. Coporo, an organic distribution agency, builds and runs a network of owned accounts on TikTok, Instagram and YouTube Shorts that posts educational content based on your method every day. The accounts are yours and every result is visible in Coporo Live.

The context

The person who ends up booking a mentoring programme or buying a course rarely decides on the sales page. They have spent weeks watching that coach's content: a carousel that explained why they weren't making progress, a mistake they recognised as their own, a way of framing their problem nobody had offered before. Trust is built before the first discovery call, in the content they save to read again. If your method isn't there, they end up making that decision with another coach.

Putting all your lead generation through your personal profile has two limits: it depends on you posting without a break, and it only reaches one type of client. The same method works for beginners, for people who are stuck and for seasoned professionals, and each of them recognises themselves in different problems. A network with one account per client profile shares that work out: each account explains your method from one specific person's point of view, and all of them feed the same funnel.

The challenge
01

You depend on a single profile

All your lead generation runs through your personal account. If the algorithm slows it down or you get tired of filming, the sales calls dry up.

02

Your method doesn't fit in a 15-second video

Your expertise runs deep, but it's hard to turn it into short pieces that hook people without giving the whole course away.

03

Launches powered by sheer effort

Every launch starts almost from scratch: weeks of intense content, then silence until enrolment opens again.

One audience per account

One audience per account

Each account speaks to one specific audience with its own hook. These are some we would work with.

People who want to change careersFirst steps towards a career change without leaping into the unknown.You've been saying you'll change jobs for a year. Start here.
Recent graduatesFirst job: CV, interviews and how to present yourself with no experience.Your CV isn't failing because of experience. It's failing on the first line.
Newly promoted managersLeading a team for the first time, sometimes made up of former peers.You've been promoted and now you manage your old colleagues. This helps.
Professionals returning after a breakGoing back to work and explaining a CV gap naturally.How to explain two years out of work in an interview.
Freelancers thinking of going back in-housePros, cons and how to approach a return to employment.What nobody tells you about going back in-house after freelancing.
People whose pay has stalledPreparing a salary conversation with solid arguments.What you should have ready before you talk about pay.
What your network could look like

What your network could look like

Four example accounts from a network of around 20. Each on its own phone, all owned by your brand.

Your brand
CA
@careerpivotplanPeople who want to change careers
Real steps to change careers with a plan.
📱 Own phone🔒 Owned by you
FI
@firstinterviewreadyRecent graduates
CVs and interviews for your first job.
📱 Own phone🔒 Owned by you
NE
@newmanagernotesNewly promoted managers
Leading for the first time without losing your team.
📱 Own phone🔒 Owned by you
BA
@backtoworkguideProfessionals returning after a break
Getting back to work after a career break, step by step.
📱 Own phone🔒 Owned by you
How people discover you

How people discover you

First they're interested, then they discover you. An example carousel with a natural mention of your brand.

Hook3 signs you don't hate your job: you hate your role@careerpivotplan
Hook
Value1. You like the industry, just not your tasks. 2. You envy the day-to-day of someone in another team.@careerpivotplan
Value
Value3. What drains you is always the same thing. A new employer won't fix that; a new role will.@careerpivotplan
Value
Your brandYour brandIn “Your programme” we call it a sideways move, and the free masterclass shows how to pitch it at your company.@careerpivotplan
Your brand
Share
How we work it

How we work it

01

Carousels that teach one step of your method

Each carousel explains one specific concept from your programme, closing with an invitation to the masterclass, the lead magnet or a call.

02

Accounts by client niche

One account for beginners and another for people further along, for example. Each speaks to the exact problem of that profile.

03

Common mistakes and client stories

Content about the mistakes you see again and again in your sessions, shared with permission and without invented figures.

04

A lab before every launch

We test angles, promises and formats in the lab weeks before enrolment opens, so you reach launch day knowing what resonates.

Hook examples
The mistake almost all your clients make in their first week.
If you've been studying for months and getting nowhere, information isn't the problem.
What I'd tell you in a paid session, summed up in 5 slides.
Stop buying courses until you've done this.
Here's what I do in my first session with every client.
What we measure
Saves and shares per carouselClicks on the bio link or lead magnetMasterclass or waiting list sign-upsTopics that bring in the most followers per account
Coporo Live

Your private dashboard with the stats of every account and every post, updated throughout the day.

See Coporo Live →
The Coporo network, every month
600Morganic views a month on average
38,000+posts published a month
Monthly averages across the whole Coporo network. Not a promise of results for any individual brand.
FAQ

FAQ

Do I have to appear on camera?

It isn't required. The core is carousels based on your method. If you want video, we can use UGC or short-form clips, but the network works without you filming every day.

Won't I be giving away my course content?

We publish the what and the why of each idea; the detailed how, the support and the full structure remain your paid product.

Does it work for launches and for evergreen sales?

Yes. The network posts every day and, ahead of a launch, the lab tests the angles. With an evergreen offer, the content always points to the same funnel.

Do the accounts carry my name or are they topic-based?

Both can coexist. Your personal profile stays yours, and the network adds topic accounts by type of client that cite your method and lead to your funnel. All of them belong to you.

What material do you need from me?

Your method, your programme outlines, the questions you get asked most and, if you have them, recorded lives or classes. From there, Coporo's team writes, designs and publishes every day.

How soon can my account network start posting?

Around 20 days from kickoff. If you have an enrolment window in the diary, start with some margin so the accounts already have an audience when you open the doors.

Keep exploring

Keep exploring

Let people discover you tomorrow

Tell us what you want people to discover about your brand and we'll reply with a proposal.

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