Get discovered by the people who don't know who you are yet
For public figures, athletes and talent agencies that want their projects to reach beyond the usual fanbase. Coporo, an organic distribution agency, builds and runs a network of topic-based clip accounts (mindset, daily life, business, training) that belong to the talent or their agency and post every day.
These days many people discover an athlete or public figure through an interview clip that pops up on TikTok, not through their official profile. Those clips are often posted by fan accounts nobody controls: they cut without context, mix topics and keep the audience for themselves. When someone saves a quote or sends it to a friend, the conversation happens far from the talent's own channels, and the projects they want to push, such as their own brand, a book or an event, almost never show up at that moment.
The official account plays a different role: it announces, shows public life and speaks to people who already follow. It can't post ten clips a day on different subjects without wearing out its followers. A network of topic accounts can: one focused on mindset, another on the business side, another on training or what happens behind the scenes. Each one pulls in people who might never have searched for that name, and every account belongs to the talent or whoever represents them.
Fan accounts you don't control
Some profiles live off your videos, choose what gets seen and sometimes take it out of context. The audience they build isn't yours and leads to none of your projects.
Your community knows you; everyone else doesn't
The official profile talks to people who follow you. The people who would be a perfect fit for your brand, book or academy never cross paths with you.
Hours of footage nobody clips
Interviews, podcasts, press conferences and live streams are published once and forgotten. Hundreds of moments sit in there that nobody turns into clips.
One audience per account
Each account speaks to one specific audience with its own hook. These are some we would work with.
What they said after losing the final explains the comeback.
They turned down a huge contract for a reason few people understand.
This is what a week of preparation looks like when nobody's filming.
Nobody expected that answer to that question.
Back in the old neighbourhood, this is the first thing they did.
The nutrition mistake I kept making until I was 25.
What your network could look like
Four example accounts from a network of around 20. Each on its own phone, all owned by your brand.
How people discover you
First they're interested, then they discover you. An example carousel with a natural mention of your brand.
How we work it
The archive, turned into clips
We go through interviews, podcasts and appearances the talent holds the rights to and pull out moments that make sense on their own, with subtitles and context.
One account per side of the person
Mindset, business, training, personal life: each account tells one part of the person's story to a different audience, without repeating what the official profile does.
Launches prepared well ahead
When a book, a collection or an event is coming, the accounts warm up the topic weeks before with related content, so the launch reaches people who are already interested.
A lab for each facet
We test on trial accounts which side of the person hooks new audiences and only roll out what works across the network, reviewed every week in Coporo Live.
Your private dashboard with the stats of every account and every post, updated throughout the day.
See Coporo Live →FAQ
Who owns the accounts: the talent, the agency or Coporo?
Whoever signs the contract, the talent or their agency, as you agree between yourselves. Coporo creates and manages the accounts, but each one runs on its own phone in the holder's name. If you stop working with us one day, the accounts remain yours.
What about image rights and archive footage?
We only use material the talent holds the rights to or has permission for: their own interviews, footage shot for the network or clips licensed by whoever produced them. If a club, broadcaster or sponsor controls certain footage, that is respected and we work with other material.
How is this different from the fan accounts that already exist?
You set the rules. Before anything is posted we agree the red lines, the topics that are off limits and the project each account should lead to. Fan accounts decide for themselves what to clip and who it's for.
Does the talent have to film content?
It isn't essential: we can start with the material that already exists. Occasional filming sessions add variety to the network, but Coporo's team produces the rest every day without asking the talent for their time.
How does this fit with sponsors and paid campaigns?
It sits alongside them. The network is organic and never buys views, so it doesn't interfere with advertising deals. If a contract requires category exclusivity or restricts certain mentions, the accounts comply.
How long until the network is posting?
About 20 days from the kickoff meeting. In that time we define the facets, the accounts, the red lines and the source material. After that, every post and how it performs can be followed in Coporo Live.
Keep exploring
Coaches & educators
A network of owned accounts for coaches, educators and course creators: daily carousels built on your method, several accounts and live analytics.
See more →IndustriesDelivery & mobility
Owned account networks for food delivery, ride-hailing, e-scooter and car club apps: local content for every city and neighbourhood that people save.
See more →IndustriesDrinks & supplements
Owned account networks for drinks and supplement brands: routines, recipes and real drinking moments on TikTok and Instagram, with no health claims made.
See more →GoalsBrand awareness
Build brand awareness without relying on ads: around 20 accounts your brand owns on TikTok, Instagram and Shorts, each speaking to a different audience.
See more →GoalsProduct launch
Plan a product launch on social media: extra owned accounts in launch week so the release shows up everywhere at once, then a steady network that carries on.
See more →GuidesOrganic distribution agency
What an organic distribution agency does, how it differs from social media, influencer and paid agencies, and the questions to ask before you hire one.
Read the guide →Let people discover you tomorrow
Tell us what you want people to discover about your brand and we'll reply with a proposal.
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